Targeted ads
Targeted advertising finds audiences by interest and behavior across Instagram, Facebook, and TikTok. We separate them into useful segments, make platform-native creative, bring previous visitors back, and optimize each campaign around cost per lead.
- Audience segmentation
- Creatives built for the platform
- Retargeting site visitors
Prices are indicative. We confirm the exact cost and timeline after reviewing your requirements.
What we do
- Audience segmentation
- Creatives built for the platform
- Retargeting site visitors
- Cost-per-lead optimization
Who it’s for
Brands that need reach and direct sales on Instagram, Facebook, and TikTok — not just good-looking posts.
What you get
- Campaigns set up with audience segmentation
- A creative set built for each platform
- Retargeting for site visitors
- A cost-per-lead report by segment
Questions about this service
Do we need to supply our own creatives?
Not necessarily — we produce creatives for the platform and audience ourselves, but we can also work with what you have.
What needs to be installed on the site before launch?
We connect platform pixels and verify events such as views, leads, and purchases. Without them, the algorithms cannot optimize the campaign properly.
Who sees the retargeting ads?
We aim them at site visitors and other audiences that have already interacted with the brand, provided those groups can be captured correctly through the connected events.
How the work runs
- 01
Audit and goals
We look at current traffic, analytics and the funnel, and agree what counts as a result: enquiries, sales, cost per lead.
- 02
Strategy and channels
Channels are chosen for your niche and budget. We forecast rather than promise a number one spot.
- 03
Launch
Campaigns, keywords and analytics go live, with end-to-end reporting so the path to revenue is visible.
- 04
Optimisation
We keep switching off what does not work and pushing what does. Reports come with conclusions, not just a dump of numbers.
Cases
All cases →
2026LeadFlow — a bot that qualifies leads and hands sales a ready brief
A sales bot that handles website, WhatsApp and Instagram enquiries around the clock, clarifies the brief, timing and budget, then creates a CRM deal with the full conversation context attached.
2019Sales landing page for Nurlan Zhanay’s SMM course
A landing page for an online SMM course, designed to explain the programme’s value and collect applications. The curriculum covered social media psychology, blogging, Instagram, Facebook, copywriting and targeted advertising.
Related services
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- Influencer marketingInfluencer work begins with how well a creator's audience fits the brand, not with follower count alone. We shortlist creators, agree budgets and briefs, monitor publication, and bring reach and engagement together in the final campaign report.
FAQ
When will we see results?
Paid channels give usable data within weeks; SEO takes months, because it is long game work. We say so upfront so expectations match reality.
What budget do we need?
Ad spend depends on your niche and competition and is separate from our fee. We show a realistic range for your market when we discuss the brief.
How do you report?
Regular reporting on the metrics that move the business: enquiries, cost per lead, revenue by channel. The ad accounts stay in your name.
Brief for Targeted ads
Tell us about the project in detail — we will return with architecture, tech stack and a precise estimate.
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