LeadFlow — a bot that qualifies leads and hands sales a ready brief
A sales bot that handles website, WhatsApp and Instagram enquiries around the clock, clarifies the brief, timing and budget, then creates a CRM deal with the full conversation context attached.
Challenge
Enquiries that arrive after hours sit unanswered until morning. By then the prospect may have chosen another supplier, while the sales team starts the day sorting messages and asking every lead the same questions again.
Conversations are split between the website, WhatsApp and Instagram Direct. The CRM often receives little more than a phone number, leaving the actual need, deadline and agreed next step buried in chat history.
Solution
LeadFlow brings every inbound channel into one queue and responds immediately. It identifies the relevant service, adjusts qualification questions to the context, estimates buying readiness and gives sales a structured conversation rather than an empty contact record.
When a prospect asks for a person or the request falls outside the flow, the bot brings in a manager. By then the CRM deal already contains contact details, a concise brief, lead source, key messages and the preferred time for a call.
Scope of work
- Qualification flow and service-specific question branches
- One inbox for website, WhatsApp and Instagram conversations
- Automatic brief summary and lead-readiness score
- CRM deal creation, owner assignment and follow-up task
- Human handoff rules, audit log and quality dashboard
- TypeScript
- Cloudflare Workers
- D1
- OpenAI
- WhatsApp Business API
- Instagram Messaging API
- Bitrix24 REST API
Gallery
From the team
We did not build LeadFlow as an autoresponder or a replacement for salespeople. Its job is to remove the repetitive work before the first meaningful conversation: keep every enquiry, collect the context and bring in a person at the right moment. That is why the product focuses on the quality of the CRM handoff, not the number of messages sent.
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